Why Green-e Energy Certification?
Why
Green-e Energy? 
A one-page summary of why certification & verification
are importantGreen-e Energy
provides added value through quality assurance, consumer
confidence,
and marketing support.
Consumer Confidence & Quality Assurance
- Quality Assurance – Your renewable energy option will
meet rigorous environmental and consumer protection standards.
- Consumer Confidence – Third-party verification
gives your customers confidence in their choice of renewable
energy option and supplier.
- Supplier Qualification – Many large customers
(Commercial & Industrial,
federal, state and local governments) require Green-e certification
in their solicitations.
- Eligibility and Recognition – Your large customers
can participate in some of the nation’s leading large user green
power purchasing recognition programs such as the U.S.
EPA’s
Green Power
Partnership,
U.S.
Green Building Council’s LEED standard,
and
others.
- Membership
in the Power Marketers Advisory Committee or Utility Green Pricing
Advisory Committee – Forums for discussion
about market strategies, state regulatory compliance
and renewable energy outreach programs.
Logo Use & Marketing Support
- Product Marketing Support – Include your product
on nationally distributed educational and promotional materials
and the Green-e website, the source for finding the best
renewable energy options. Green-e has dedicated staff that
participates in national and regional conferences and promote
Green-e certified options to a broad audience of residential,
business and government purchasers.
- Promotional Product Launch – Newly
certified products are introduced to the market with a
national press release to major media and the Green-e stakeholder
network,
and an announcement in the Green-e newsletter.
- Green-e Logo Use – Your company can use
the nationally recognized trademarked
Green-e logo to promote your renewable energy option and gain public recognition.
You customers can also sign up for Green-e
Marketplace
to promote their purchase of certified renewable
energy.
- Complimentary Membership in the Marketers’ Marketers
Group – The MMG an
opportunity for communications, marketing and sales professionals
of green power providers and utilities to collaborate to
relate and review experiences in marketing renewable energy products and learn
new tools, strategies and best practices for marketing
green power products to target audiences.