Green-e Certifies TRCs from Sterling Planet Dedicated to Nationwide Green Energy Choice
May 7, 2002
San Francisco, CA (May 7)-- The Center for Resource Solutions (CRS)
announced today that Sterling Planet has received Green-e certification
for their Tradable Renewable Certificates (TRCs). Sterling Planet's
offering, called "Green Energy," is available to residential,
government, and business customers nationwide. Customers buying
Green Energy from Sterling Planet have an independent assurance
that their purchase supports generation from newly developed renewable
energy plants across the US.
TRCs, also known as "Green Tags," are created when renewable
energy is substituted for traditional power. TRCs represent the
environmental benefits of renewable energy generation in the form
of a marketable commodity. TRCs are purchased in addition to the
electricity that most consumers now use. Each purchase of Sterling
Planet TRCs supports new renewable electricity generation nationwide,
offsetting the negative environmental effects of burning coal, gas
and other fossil fuels to generate energy. For every unit of renewable
electricity generated, an equivalent amount of renewable certificates
are produced. TRCs create demand for renewable energy, reduce global
climate change, and reduce regional air pollution.
Founded in 2000, the company seeks to partner with electric utilities
and other enterprises to grow the market for renewable energy. Sterling
Planet also invests in the development of new renewable energy plants.
Sterling Planet's Green Energy product is based on a variety of
renewable resources, such as biomass, geothermal power, low impact
hydropower, solar, and wind energy. Information on Sterling Planet's
Green Energy product is available at www.sterlingplanet.com.
"Through the purchase of TRC products, consumers help reduce
our nation's dependence on fossil fuels to produce electricity,
and contribute to the reduction of harmful air pollutants,"
said Jan Hamrin, Executive Director of CRS. "When TRC products
are Green-e certified, consumers can be confident they are receiving
the environmental benefits of green power as well as helping to
expand the market for clean renewable energy."
Since 1997, Green-e has served as a nationally recognized tool
to help consumers identify environmentally superior renewable energy
offerings. Green-e is a voluntary certification program for renewable
energy products sold in competitive retail electricity markets,
regulated markets, and nationwide through Tradable Renewable Certificates
(TRCs). To earn Green-e certification, a TRC product must originate
from 100% new renewable facilities that generate energy from the
sun, the wind, the heat of the Earth, low-impact hydropower, biogas,
or biofuels. Certified providers undergo an annual verification
process audit to document that the company purchased enough quantity
and type of renewable certificates to meet customer demand and marketing
claims. Sterling Planet also agrees to abide by the Green-e Code
of Conduct, and to submit marketing materials to CRS to meet Green-e
disclosure and truth-in-advertising requirements.
For further information, please contact Center for Resource Solutions
(CRS) at (415) 561-2100, or visit the website(s) www.resource-solutions.org
or www.green-e.org.
CRS is a nonprofit organization that encourages sustainable growth
and promotes the use of clean energy.
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